Top 5 Personal Finance Budgeting and Planning Apps on iOS in Africa for Q4 2021

In the fourth quarter of 2021, the top 5 personal finance budgeting and planning applications on iOS in Africa showed varied performance in terms of downloads, revenue, and active users. Here’s a detailed look at their trends.

CashTrails+: Personal Finance from Vasyl Smyrnov saw fluctuating weekly revenue, peaking at around $57 in the week of December 20. Weekly downloads remained relatively stable, with slight fluctuations, averaging around 1.4K per week. The app's weekly active users showed a consistent increase, rising from 16.9K at the end of September to approximately 18.3K by the end of December.

22seven: Budget, track & save maintained a steady weekly revenue, averaging around $12 throughout the quarter. Downloads were also stable, with a notable spike to 1.1K in the final week of December. This app, however, did not provide data on weekly active users.

Splitwise from Splitwise, Inc. observed a steady increase in weekly revenue, peaking at $76 in the week of November 1. Downloads had a significant rise towards the end of the quarter, reaching 547 in the last week of December. Weekly active users also saw a gradual increase, ending the quarter at approximately 1.4K.

Money Manager Expense & Budget from Realbyte Inc. had consistent download numbers, with a noticeable increase to 462 in the last week of December. Weekly active users also showed a stable trend, peaking at around 2.9K in the final week of the year. This app did not generate any revenue during the quarter.

Kippa - Simple Bookkeeping App from Africave Inc. experienced variable weekly downloads, with a significant peak of 746 in the week of November 29. However, the app did not generate any revenue and did not provide data on weekly active users.

These insights come from Sensor Tower, offering a closer look at the performance of leading personal finance apps in Africa. For more detailed analytics and insights, visit Sensor Tower.